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AI-native Product Designer · UK

A decade turning dense, high-stakes systems across fintech, AI and web3 into products that feel clear, human and alive. Now building AI-driven workflows that ship faster and earn trust.

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FintechAI ProductsDesign SystemsGenerative PrototypingWeb3Product StrategyUser Research FintechAI ProductsDesign SystemsGenerative PrototypingWeb3Product StrategyUser Research
0M+
Users that have interacted with products I've shaped.
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Products designed, shipped and used at scale.
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Years across fintech, AI and web3 product design.
Selected work

Products at the edge of AI & finance.

SmartStream Technologies
AIFintechEnterprise

Air: AI bank reconciliations

An AI-driven reconciliation engine for the world's leading banks, turning opaque, high-volume financial data into decisions teams can trust and act on in seconds.

See project →
SmartStream — trusted by banks like HSBC
Niscai (formerly Impactloop)
AISaaSSustainability

AI-powered asset intelligence

An asset-intelligence platform helping buyers and manufacturers decide on whole-life cost and carbon, not upfront price. I set up the AI-driven design workflows behind it.

See project →
Niscai — whole-life cost intelligence for commercial equipment
Blockasset
Web3CryptoMarketplace

Minting, staking & platform

An athlete-verified NFT and token ecosystem connecting fans with athletes. Led the end-to-end overhaul and a new product suite and design system.

See project →
Blockasset — athlete collectible (Leon Edwards)
Indigo Labs
StrategyBrand

Technology visionaries

A UK consultancy spanning strategy, AI transformation and a product studio. I led the full site redesign with the CEO, brand identity and design-system component library.

See project →
Indigo Labs — strategy, AI and product studio
Testimonials

What people say.

"Should we hire Dau to join our design team?" The answer is a categorical yes. He consistently remained the team member everyone wishes they had: extraordinary work ethic, a creative mind, and emotional intelligence that sets him apart. His leadership style is calm, collaborative and inclusive, with an almost superhuman ability to bring diverse and conflicting opinions together into a harmonious outcome.

ES
Elena Savitskaya
Director of UX/UI Design · SmartStream

Developers and product management alike could throw problems his way and he'd come back with a solution. Easy to work with and able to absorb feedback well, he held true to the design system's vision while finding compromises that kept everyone happy.

MG
Mathew Gardner
Head of Development · SmartStream

Dau is a talented and empathic designer dedicated to learning and growing at his craft. He never shied away from the daily challenges of working in blockchain. A great team player and an asset to any team or organisation looking for a quality product designer.

DS
David Saa
UX & Product Director · Blockasset

Dau is conscientious about understanding the user problem. He has a keen understanding of how to interpret the user's experience and provides current, relevant design practices through his solutions. Flexible, timely, and quick to incorporate feedback. A pleasure to work with.

AU
Adam Ulman
Senior Business Analyst · SmartStream

My business site was in dire need of a redesign. From the start the process was incredibly collaborative, and within a day we already had a great set of design guidelines. The end result was way beyond my expectations and a very successful rebrand. I wholeheartedly recommend Dau.

AF
Alfonso Ferrandez
Founder · Indigo Labs

Working with Dau was an absolute pleasure. He is curious and always eager to learn, and frequently took the initiative. His dedication and enthusiasm make him an exceptional product designer and a valuable asset to any team.

PS
Paulina Serwinska
Design System Lead · SmartStream

Dau was a pleasure to work with from start to finish. Very professional and flexible, he uses good tools to build prototypes and communicate, delivered on time, and made collaboration easy. Highly recommended.

MW
Michael Wahnich
CEO · RisQuanta

I am consistently impressed by his ability to visualise and create impeccable designs. He's easy to communicate with and excels at understanding stakeholder visions, translating them into multiple UX options that support informed decision-making.

JC
Joel Chan
CTO & Co-founder · Thought & Function
How I work with AI

AI is part of the craft, not a gimmick.

I design for probabilistic, model-driven products and use AI across my own process, moving from concept to validated direction faster, and making machine outputs legible enough that people actually trust them.

01

Generative prototyping

Compress concept-to-validation, explore more directions in hours, then design the one that holds up.

02

Designing for trust

Make probabilistic, agentic outputs legible: what the model did, why, and what to do next.

03

AI-driven workflows

Build systems that let teams ship consistently and fast, embedding AI into the workflow, not bolting it on.

About

Led by curiosity, grounded in craft.

A product designer who moved through finance and marketing into design, now building AI-native products that stay human. I care about transparency, clear communication and real empathy for the people who use what I make.

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Recognition

Awards & recognition.

Fintech Finance Awards2023
Global Finance Magazine2023
Red Dot Award2022
Let's build

Have a product worth getting right?

dauly@live.co.uk
✉ dauly@live.co.uk ☎ +44 7824 704 028 in · LinkedIn ↓ Download CV